All right guys so right now I'm going to be sharing with you another secret for multiplying your revenue
with YouTube.
Now the key and the fundamental to this secret is that we're going to be leveraging your audience retention.
And what I mean by this is that we can actually study the analytics of your videos.
And this is why I suggest guys like putting up as many videos as you possibly can because once you guys
have a lot of videos up we can start leveraging the analytics that you have available at your fingertips
YouTube basically gives you all of these analytics and is super cool so I'm going to go here to the
next slide and we're going to essentially be looking at where to add advertisements within your videos
because once you've had your video up for about 48 hours you start to get some analytics so you can
actually see audience for attention.
And here is an example graph of audience retention on one of my videos.
As you can see it's got a 60 percent average percentage viewed.
That's really good.
Now where should you add advertisements in a video just like this one.
So as you can see here's the video.
Now as you might also be able to notice that there's little spikes in here throughout this audience
your attention graph.
That's when you see that because those are the action points in the video.
So these typically correspond to what is seen as changing to when something is being revealed.
So you want as many of these action points as possible in your video to get a higher audience retention
and a higher average percentage viewed.
So as you can see there's all these little spikes in here throughout the video.
This particular video is a top five video.
So as you can see there's about five spikes in here.
This first spike is out the intro the second spike is at number five four three two one.
And as you can see I actually cut out the outro on the video just so I could get a higher audience retention
because when you have an outro on the video if it's too long it will end up killing your audience for
attention because people just drop off right at the outro so you can solve this by just cutting out
the old outro altogether.
That's what I did in this video.
Now back to multiplying your ad revenue and making as much money as you possibly can.
With YouTube where should you add advertisements now you're going to want to add advertisements on the
action points of the video.
I do not recommend adding them before the action points are recommending adding them directly on top
of the action points on the video.
And these can be seen in the analytics that take about 48 hours to generate after you uploaded your
video to YouTube.
So I recommend publishing your video and adding the advertisements at first where the action points
are where you think the action points are.
That's what you should do first and then after 48 hours after the video was up then you can go back
through the analytics and see exactly and kind of fine tune where those advertisements are.
So for this example video as you can see the first ad we're going to want to add on this little bump
right here.
I generally like to add an advertisement about 10 to 20 seconds into the video.
Regardless we get some audience your attention graphs that will go directly down and just be like.
And that's generally not a good video.
But when it has a spike here you're going to want to add an advertisement right on that.
Otherwise I would add an advertisement about 10 to 20 seconds in regardless.
And then for the second advertisement as you can see I added right on this bump right here.
Again do not add it before we get to see the audience your attention is a little lower right there.
You added when it's going directly at the peak of the audience a retention graph.
So we added another advertisement right there.
The next ad we're going to added this next slope right here and I think you guys are starting to catch
on.
The next one you add at that peak audience retention right there and so forth so as you can see one
two three four five six ads we can add in that video and you add them all at high points of audience
retention.
Now here's another example of a different kind of audience or attention chart.
And as you can see this chart has a kind of goes down and then as you can see there's a big action point
at about 10 minutes in the video.
So for sure you're going to want to add an advertisement right at the peak of that action point in this
video.
So definitely add an advertisement right there.
Now you might be wondering should I add any more advertisements in this video where else should I put
an ad in this video.
I just want a quick out before I tell you guys where you should place the next ad in an audience retention
chart like this as you can see at the very end right here.
It does slope off and that's because I put that long 22nd second outro which was a big mistake.
You're not going to want to add outros that are too long because people just click off the video when
they see a long otro they're not going to want to watch it.
It just makes people click off of the video.
So definitely do not put too long of an outro that kind of kill the audience for attention at the end.
But this video did perform very very well because I did have that spike right there and if you can add
as many action points and as many as spikes in audience retention as possible your channel is really
going to blow up especially if you can combine that with the high click through rates.
Your channel is going to blow up guys so high audience for attention combined with high click through
rate equals the watch time which is what YouTube is looking for.
Now look now going back to this audience retention graph works and you add another advertisement.
Now I actually recommend adding and again within that first 10 to 20 seconds in the video.
So as you can see right here in the audience tension is going down and we just saw an advertisement
right there.
Get them with the ad because even though it is slowing down right here as you can see it's still about
80 90 percent audience retention which is still better than this action point.
Even down there.
But as you can see it actually goes lower than this action point.
And then it goes spikes back up and then you're going to want to add an advertisement right at the peak
again and then it gets slopes down again.
So in this particular video I added to advertisements now you could add as many advertisements as you
want like you could put an ad right here you could put an ad right here.
But for this particular one These are the two main points in which I recommend adding advertisements.
Now this is from a video that did very well it actually got over a million views.
So if you can add as many action points in your video as possible.
Now imagine if I added an action point similar to this one and I added it like earlier on in the video.
So as you see imagine sloping down and I added like maybe three or four of those action points.
It's really going to keep the viewers in if you do that guys.
So try to add as much action in the video as possible or just anything that will keep the viewers attention.
And this goes to any kind of YouTube channel guys if you're making your own videos if you're using other
people's videos putting the other compilations putting different videos by each other trying to keep
the most audience retention for the longest amount of time.
Or if you're just even filming your own videos this applies to everything.
This is a key fundamental to YouTube in understanding this is really key to blowing up on YouTube.
And these are analytics that are readily available to you within the YouTube analytics.
Highly recommend going and looking at them seeing where you can place advertisements to really maximize
your profit on YouTube.
So there we go guys that's my number too secret to definitely multiplying the revenue you are making
on YouTube.